
Celevu partnered with the ad agency HSAD for the December 2026 Häagen-Dazs Korea campaign. This collaboration focused on elevating the brand's festive appeal and capturing the premium dessert market during the peak holiday season.
Actress Shin Se-kyung, widely recognized for her breakout role in the sitcom High Kick and her passion for baking in her free time, was selected as the official face of the campaign
As part of the campaign, Celevu provided four key visuals featuring the actress’s image, promoting three different desserts from the Häagen-Dazs™ luxury Ice Cream Cakes Collection. The campaign was strategically launched through the KakaoTalk Gifts channel, maintaining a high-profile digital presence throughout the month of December to drive seasonal engagement.